Tag Archives for " actionable "

An Early Christmas Gift For All Who Are Marketing Their Business Online

One of the biggest challenges of marketing your business online is generating fresh content. Everything starts with the content posted on your website. As my Christmas gift to you, I’ll let you in on a little secret of getting the best content for your marketing system. What is the easiest way to generate content for […]

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Don’t Let Facebook Break Your Eggs

Broken eggs

You’ve heard about putting all of your eggs in one basket and you know the consequences. Yet I’ll bet you’re still doing it anyway. Relying on Facebook for your business can result in waking up one day with half (or more) of your business gone, Poof! And there’s almost nothing you can do about it. […]

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It’s Not Enough For People To Like Your Business

don't just like the page

This is a post from the Facebook design page. I recently talked about 5 reasons why facebook isn’t working for you if you’re using Facebook for business. All of those reasons were entirely within your control to affect. This is one reason that was just brought to my attention. It’s one of those items that […]

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Are QR Codes Right For Every Business?

QR codes are everywhere but how well do they work? If you own a business, that question has likely crossed your mind a few times.  The answer depends on who you ask and how they’re being used. Before you run off and get a QR code added to your vehicle decal, signage, table stand, or […]

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Wishing All A Merry Christmas

What is the easiest content you can write for your business site? (I gave you a hint in the title!) Holiday related material is a drop dead simple way to create fresh content that makes sense and your audience will enjoy. Here’s three quick points to keep in mind to generate holiday content painlessly.   […]

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Is Your Website User Hostile?

You always like to think that your website, email messages, text messages, or other online marketing is “user friendly.” But have you gone through your process? That’s all well and good that it’s intuitive to you, you designed it. Have you had others test it out? This is a lesson I thought might be helpful […]

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Separating Social Media Bulls From The BS

The value of a Facebook like or fan is BS. That’s right, 100% grade A Tauro Sterculius! Anyone telling you any different is trying to sell you something. I told you about this when I said A Facebook fanpage isn’t the small business silver bullet it’s made out to be. Separating Social Media Bulls From […]

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Why Would You Want To Join Your Mailing List?

FOR A MOMENT I want you to forget about the customer. I know that’s a heretical statement but bear with me. What do YOU do with the mass mailed advertising YOU receive? Do you eagerly run into your house from the mailbox with a stack of flyers, postcards, and letters addressed to you “or current […]

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Dynamic Site And Your Sales Funnel, A Dynamic Duo

There are times when you can’t adequately explain in depth and detail everything that the prospect wants to know. That can be your location, a trade show, or just a chance meeting. If they are at your location, you can feel around to find if they are right now buyers. If they are anything but, […]

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Why Businesses Don’t “Get” Email Marketing

I’m sure you’ve heard or perhaps even said “Email marketing isn’t what it used to be…” Businesses will try technology (Often on the cheap) and say “It doesn’t work for us” making up some lame excuse how they tried it blah, blah, blah. Is it any wonder when you cut all the corners that you’re […]

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