Tag Archives for " marketing system "

The Perils Of Free Platforms

I’ve said it before and I’ll say it again. Free platforms can come at a much greater cost than just shelling out for your own web properties to begin with. What free platforms? Facebook, Google+, Twitter, YouTube, Blogger, Typepad, WordPress.com, etc. are all free platforms with their own rules and restrictions. What do they all […]

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How To Write A Blog Post And What To Do With It

So you have a blog on your website but you’re not quite sure what to write in it or how to use it. This post should answer those questions and have you on your way to creating solid content that converts to paying customers. How To Write A Blog Post And What To Do With […]

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Facebook Is Re-educating Your Customers

facebook overshare

It’s been said here before, relying solely on a free platform for your marketing is risky. What TechCrunch had to say further demonstrates that point. So, you’ve plunked down a healthy chunk of change for that Facebook app. It has been working like gangbusters bringing in customers spending money until all of a sudden… Crickets. […]

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How Buying Leads Could Kill Your Business

It seems harmless enough and everybody does it. Here is one example of how buying leads could kill your business. If you’re thinking that’s hype, how well do you think your business would fare facing the inevitable multi-million dollar lawsuit? In case you missed it, Recently, a direct mail campaign sent out by office max […]

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An Early Christmas Gift For All Who Are Marketing Their Business Online

One of the biggest challenges of marketing your business online is generating fresh content. Everything starts with the content posted on your website. As my Christmas gift to you, I’ll let you in on a little secret of getting the best content for your marketing system. What is the easiest way to generate content for […]

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Are QR Codes Right For Every Business?

QR codes are everywhere but how well do they work? If you own a business, that question has likely crossed your mind a few times.  The answer depends on who you ask and how they’re being used. Before you run off and get a QR code added to your vehicle decal, signage, table stand, or […]

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What Is A Capture Page?

Here is an example of a capture page. It is designed to attract people to your email marketing list. It’s how you catch the “big fish.” the people who buy from you again and again. This page will have a singular focus and direct people to a specific list. From there, you can find what […]

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Do you want to increase sales? Stop Selling!

Online marketing is not as easy as it seems it should be. There’s a whole lot more to it than just sending an email or writing a post for your site or social media. Years of traditional sales and marketing concepts being drummed into your head could make this hard to accept. This is going […]

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Why Would You Want To Join Your Mailing List?

FOR A MOMENT I want you to forget about the customer. I know that’s a heretical statement but bear with me. What do YOU do with the mass mailed advertising YOU receive? Do you eagerly run into your house from the mailbox with a stack of flyers, postcards, and letters addressed to you “or current […]

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Traffic, Capture, Or Convert; Which Comes First?

I got an email today that said “The most valuable skill a new entrepreneur can learn is how to drive traffic.” That statement by itself might have been a start in convincing me it wasn’t just hype. The next bold statement confirmed my suspicions. Traffic, Capture, Or Convert; Which Comes First?

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