Here’s a question one of my Facebook friends asked recently. I thought you might find it interesting or have something to add.
It’s been said here before, relying solely on a free platform for your marketing is risky. What TechCrunch had to say further demonstrates that point. So, you’ve plunked down a healthy chunk of change for that Facebook app. It has been working like gangbusters bringing in customers spending money until all of a sudden… Crickets. […]
Something that frustrated and baffled business owners was Facebook’s ridiculously restrictive rules for cover images. They just made this wonderful prime real estate available and quickly fenced it off from it’s obvious use. The good news is we’ve recently gained some freedom to capitalize on the primary conversion tool, the Call To Action. How you […]
You’ve heard about putting all of your eggs in one basket and you know the consequences. Yet I’ll bet you’re still doing it anyway. Relying on Facebook for your business can result in waking up one day with half (or more) of your business gone, Poof! And there’s almost nothing you can do about it.Continue […]
The value of a Facebook like or fan is BS. That’s right, 100% grade A Tauro Sterculius! Anyone telling you any different is trying to sell you something. I told you about this when I said A Facebook fanpage isn’t the small business silver bullet it’s made out to be.
Don’t get me wrong. A Facebook fanpage is incredibly useful and powerful if it’s understood and used properly. There has been a lot of hype concerning Facebook, fanpages, and timeline lately that begs to be clarified and put into proper perspective. There are too many people selling services based on Facebook as the new […]