Alert! If you have an admin account on your wordpress site, you need to delete it NOW. Maybe you have a wordpress installation that was set up some time ago. Whether you built your site or had somebody build your website for you, it’s not important. What is important is that you eliminate the vulnerability […]
If you want high value ready to buy customers and you’re tired of getting price shoppers, you need to change the way you approach your market. It’s fine to target classic keywords based on your product/service or industry. Just realize that everybody in your industry (not just your area) is competing for those same keywords. […]
Using images anywhere on your website can be expensive. No I don’t mean buying the rights. I’m talking about just going to google and finding a picture that looks good. When copyright violations can cost you as much as $10,000 per instance, buying rights is a real bargain.
Why is it that some websites consistently bring in sales, day in and day out, 365 days a year, while others just sit there, lost in cyberspace and not earning a single penny? It can be very frustrating for the business owner of a non performing website, particularly if their site has cost them a […]
QR codes are everywhere but how well do they work? If you own a business, that question has likely crossed your mind a few times. The answer depends on who you ask and how they’re being used. Before you run off and get a QR code added to your vehicle decal, signage, table stand, or […]
You always like to think that your website, email messages, text messages, or other online marketing is “user friendly.” But have you gone through your process? That’s all well and good that it’s intuitive to you, you designed it. Have you had others test it out? This is a lesson I thought might be helpful […]
I got an email today that said “The most valuable skill a new entrepreneur can learn is how to drive traffic.” That statement by itself might have been a start in convincing me it wasn’t just hype. The next bold statement confirmed my suspicions.
There are times when you can’t adequately explain in depth and detail everything that the prospect wants to know. That can be your location, a trade show, or just a chance meeting. If they are at your location, you can feel around to find if they are right now buyers. If they are anything but, […]
A static website was not a fad, it has just become antiquated. Yes it was the edge you needed over the competition when the internet was wide open, new, and nobody had a website. Now static sites are just clutter in the search results. Static sites give the reader only basic information. People who […]
We don’t really notice when history is actually being made. Even though the affects are far reaching and often taken for granted as the “new normal.” Look at the example of the smart phone. We have all but forgotten that it was IBM’s Simon that was the first commercially viable merge of the PDA with […]