The Top 10 Marketing Mistakes

#1 Not Having a USP

One of the biggest mistakes I see small business owners make is that they are existing as a “me too!” business.

It’s very important that you separate yourself from the herd and STAND OUT among your competition. How can you make your business unique? You start with your USP.

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"Rob is the go to man..."

When anybody asks me for a marketing person in Western PA, I tell them Rob is the go to man.

Justin Parker - Founder FBA

Rob has taken the time to critque, enhance, and expand what we've been working on

I decided to sign up for the mini boot camp with Rob & Steve, and it's been fantastic. The accountability has helped so much. Knowing that we're in a small group and we're all supporting each other has been fantastic. Also Rob has taken the time to critque, enhance, and expand what we've been working on.

I highly recommend anyone take this boot camp, especially if you're having trouble getting things going or getting things started.

Denny Basham - CEO, Co-Founder Subsilio Consulting

Rob gets you achieving results! No doubt about it!

Rob does excellent work on getting more business. He helped me out tremendously with marketing and showing me how to write for my plumbing website, my business has increased over thirty percent.

Rob gets you achieving results! No doubt about it!

Vince Marino - Owner

"The site, sales process, and marketing all combined to generate sales..."

Rob did a phenomenal job marketing my book Time MGMT101 Time Management For College Students. The site, sales process, and email marketing all combined to generate sales without having to deal (Read: lose money) with a publisher.

Renee Dillon - Author

"Rob maximizes sales, profits, & ROI..."

Rob Calhoun has demonstrated a keen ability to devise effective processes that help companies maximize sales, profits, ROI as well as achieve other goals.

Steve Rosenbaum - Virtual Trainer | Owner, BLMA