It seems harmless enough and everybody does it. Here is one example of how buying leads could kill your business. If you’re thinking that’s hype, how well do you think your business would fare facing the inevitable multi-million dollar lawsuit? In case you missed it, A direct mail campaign sent out by office max exposed one […]
I’m sure you’ve heard or perhaps even said “Email marketing isn’t what it used to be…” Businesses will try technology (Often on the cheap) and say “It doesn’t work for us” making up some lame excuse how they tried it blah, blah, blah. Is it any wonder when you cut all the corners that you’re […]
We don’t really notice when history is actually being made. Even though the affects are far reaching and often taken for granted as the “new normal.” Look at the example of the smart phone. We have all but forgotten that it was IBM’s Simon that was the first commercially viable merge of the PDA with […]
According to Stephen R. Covey, we should “Seek first to understand, then to be understood.” How else can you understand than to clarify your perception by asking questions? Would you agree with me when I say the best leaders transfer their motivation to other people so those people are as motivated as they […]
