Here is an example of a capture page. It is designed to attract people to your email marketing list. It’s how you catch the “big fish.” the people who buy from you again and again. This page will have a singular focus and direct people to a specific list. From there, you can find what […]
FOR A MOMENT I want you to forget about the customer. I know that’s a heretical statement but bear with me. What do YOU do with the mass mailed advertising YOU receive? Do you eagerly run into your house from the mailbox with a stack of flyers, postcards, and letters addressed to you “or current […]
Recently, Google made another substantial change to their services; Google Places merged with Google+ creating the new Google+ Local pages. In case you are not aware, Google+ is one of the newest, and fastest-growing Social Media Networking site ever. The fact that it is owned by Google explains its popularity and now they’re forcing local […]
I referred to web 2.0 in a post in a way that may mislead people into thinking it has a different meaning. It was an off handed remark on web 2.0 sounding domain names. Clients ask for something that sounds web 2.0 with the idea that the term means fresh or what’s now. That’s not […]
This is a quick list of three points to take a close look at to determine if your business should have an online presence. 1. Your customers ask you if you have a website The customer is the lifeblood of your business. No customer, no business. I know that’s business 101 but if you’re […]
