Do You Believe In Magic Marketing?

There is no magic bullet in marketing for your business. That’s right! I said it and I won’t backpedal a single bit. There’s no single thing that will bring a pack of buyers with cash in hand to your business despite what people might say to the contrary. It takes a number of solutions working […]

How The New Google+ Local Will Impact Your Business

Recently, Google made another substantial change to their services; Google Places merged with Google+ creating the new Google+ Local pages.  In case you are not aware, Google+ is one of the newest, and fastest-growing Social Media Networking site ever. The fact that it is owned by Google explains its popularity and now they’re forcing local […]

I’m Afraid To Give Away Information For Free

When I tell a client that they should explain the products/services they provide so the customer understands them, I inevitably get this response. This is not uncommon. But think about it. Why are you afraid to “give it away for free” in one medium (internet), but see it as an investment when you’re talking face to face […]

What Is Pinging And Why Should I Care?

  Photo by: Mike Knowles A ping is a notification that tells search engine bots “this site has new content” so they should come see it. The default setting in WordPress pings one pinging service called Ping-o-matic. Ping-o-matic will in turn ping others. You can also add additional pinging services to be notified when new […]

What Is Web 2.0 And Why Should Business Care?

I referred to web 2.0 in a post in a way that may mislead people into thinking it has a different meaning. It was an off handed remark on web 2.0 sounding domain names. Clients ask for something that sounds web 2.0 with the idea that the term means fresh or what’s now. That’s not […]

What’s A Domain Extension And How Do I Choose One?

This has turned into quite the series. The last two installments “What’s In A (Domain) Name? More Than You Might Think” and “The Exceptions To The Rules When Naming A Domain” answered the question of how to pick a domain name. The answer would not be complete without addressing the domain extension. You can learn […]

The Exceptions To The Rules When Naming A Domain

I started this out with the article last week with “What’s In A (Domain) Name?” and went so long that I had to continue it here. You’ll find that many of the good name ideas are taken. So with the points mentioned previously (Identify, Keep It Short, Use Simple Common Words), you’ll be looking outside the […]